Corporate Communications app for iPhone, iPad and Android – theCOMMSapp

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Webinar: Engaging the Mobile Employee Beyond Email

Keeping employees engaged is one of the biggest challenges internal communicators face today. According to Gallup’s State of the Global Workplace study , only a fraction of employees are engaged at their job.  However, mobile technology unlocks new opportunities for communications professionals as more employees are using mobile devices regardless of the type of work they do.  Knowledge workers are no longer anchored to a desk with a PC and just about all service workers are completely mobile and often they are using their own device (BYOD).  The majority of part-time employees don’t have corporate email addresses. These factors combined underscore that internal communicators can no longer rely on email as a primary communications method.

To learn about ways to increase engagement, join us for a free webinar  on August 14 at 2pm ET. The Business Development Institute has organized this exciting event that will include Jeff Corbin, Founder and CEO of theEMPLOYEEapp, Tracy Imm, Director of Internal Communications at Erickson Living and Kristen Ritter, VP of Internal Communications at 21st Century Fox. We will discuss how leading organizations are moving beyond email and embracing technologies including mobile apps to communicate with their workforce and keep employees engaged.

We encourage you to participate in this event. Registration for the event is now open. Please register here. We hope you’ll join us!

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Mobile Investor Apps

While we have been preaching that investors are mobile and want to utilize mobile apps in their work, new data suggests that investors don’t just want to stay-up-to-date with companies via mobile, they want to transact or invest via mobile apps as well.

According to a recent survey by Corporate Insight, “43% of investors surveyed said they used a mobile device to access their brokerage account at least once in the last year, up from 28% who did so in 2011. However, only 37% of the investors said they were ‘very satisfied’ with their brokerage’s mobile services.”  Additionally, a survey of 300 institutional investors conducted by theIRapp found that 63% of those surveyed look at investor-related content on their mobile devices throughout the day.  When considered together, it becomes clear that mobile devices are increasingly becoming a go-to solution for investors to research and invest in public companies.  The user experience and accessibility of the content provided, either for trading or research purposes, must be top notch or the companies themselves may be missing out on crucial investment dollars.

For a brief review of the new mobile apps being tested and used by some of today’s major investment and advisory firms, read the WSJ blog found here.

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Former NYC Commissioner of Small Business Services, Robert Walsh, Joins theCOMMSapp As Senior Advisor, Government and University Relations

theCOMMSapp™ and its family of communications app building solutions today announced that Robert Walsh will join the company as a senior advisor.  In this capacity, he will work with the theCOMMSapp as it expands into new product verticals including government and higher education.

Walsh served as Commissioner of the New York City Department of Small Business Services during the entire administration of New York City Mayor Michael Bloomberg (January 2002 – January 2014).  Before joining the Bloomberg Administration, he served as president of the North Carolina Charlotte Center City Partners where he was responsible for restructuring the economic development organization.  Walsh currently serves as faculty director of the Executive Masters in Public Administration Program at the City University of New York, Baruch College, School of Public Affairs.

Mr. Walsh said, “During my career in public service and having worked with and been responsible for thousands of constituencies, one of the challenges I faced was communicating with them in a simultaneous and uniform way.  Having recently been introduced to Jeff Corbin, the founder of theCOMMSapp, it became clear that their mobile app communications technology platform solves this challenge.  I am excited to work with Jeff and his team to provide theCOMMSapp to the public sector, higher education and other groups as they look for new ways to improve their communications.”

To view the full press release, please click here.

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