Corporate Communications app for iPhone, iPad and Android – theCOMMSapp


Posts Tagged 'IR Apps'

New Partnership for Investor Relations Mobile App

Today has been a very exciting day here at theIRapp as we announced a new partnership with PR Newswire, a global provider of shareholder, compliance and multimedia communications platforms. For nearly 60 years, PR Newswire has set the pace for how companies leverage technology to communicate with their respective audiences. That is why PR Newswire, given their expansive reach to publicly traded companies throughout the world, is a marquis partner in theIRapp Partner Program.

theIRapp is the only investor relations app building solution that allows corporate entities to optimize their IR content for iPhone, iPad and Android mobile devices. Under the new partnership, PR Newswire, and its Vintage Filings division, will offer publicly traded companies the ability to have their own investor relations app on Apple’s App Store and the Google Play Market. Integrated directly with the CMS of PR Newswire’s investor relations website solution, IR Room, IR departments will now have a single-step workflow to simultaneously update both their browser-based and mobile smart-device shareholder communications.

Though the IR industry hasn’t had many new technology developments lately, we are committed to supporting the industry in the continuous development of new functionality that will allow public companies to stay ahead of the curve in how they share information with their investors.

The IR Room App, powered by theIRapp is available both within PR Newswire’s investor relations packages and as an independent product offering. Click here to request details and a price quote.

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A Conversation on Mobile IR

On November 16 we gathered a great group of experts to discuss, for the first time in a public forum, mobile IR, the new paradigm in investor relations communications. This was our first online event taking a look at the way investor relations is being impacted by the incredibly fast proliferation of mobile devices throughout the world.  We were excited to see so many IR professionals ready to address the future of public company communications.


The past year has been a time of transformation for our industry and this will undoubtedly continue into 2013.  As IR professionals, now is the time to start preparing and building a strategy for how to leverage mobile in the years to come. I encourage all of you to join the conversation on mobile IR communications.  I will be answering some of the questions from the webinar in an upcoming video blog. In the meantime, let us know what you think on LinkedIn, Twitter or Facebook and, if you missed the event, check out the replay or presentation:


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Investor Relations (IR) Apps: Native or HTML5?

In the tech/web development world, a debate is underway regarding whether the future of mobile applications is in Native apps (i.e. those apps one can download from Apple’s App Store or the Google Play Market) or HTML5 apps (i.e. web-based apps that run via a standard web browser). The question that should be asked, from the investor relations/public company perspective is: Why does it matter?

As an investor relations practitioner of more than 15 years and co-founder of theIRapp™, my opinion as more and more companies begin to realize the importance of optimizing IR content for the growing number of mobile devices worldwide, is that it is important for all of us to at least have a basic understanding of the difference between the two — especially before we begin to consider developing and implementing a mobile IR communications strategy.

Mobile investor relations apps are a new and growing phenomena in the IR industry, but investor relations professionals should understand the difference between Native and HTML5 apps before launching an IR app.

To find out more about these differences and why theIRapp™ made the strategic decision to offer public companies a Native app solution, download the “Investor Relations (IR) Apps: Native or HTML5?” whitepaper here.

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